The HBA has announced the 2024 Woman of the Year, Honorable Mentor, and STAR. Recognized for their outstanding contributions to healthcare and the advancement of women in the workplace, the honorees will be celebrated at HBA’s 34th annual Woman of the Year event on May 10 in New York City and remotely around the globe.
Tag Archive for: healthcare marketing
As one integrated platform, Inizio Evoke now delivers a more advanced offering and more intuitive experience for its clients and people.
Building on its predictive AI adherence targeting launched in September 2023, Swoop’s new audiences allow healthcare marketers to target patients and providers prior to a diagnosis, those most likely to adopt a newly launched therapy or progress to a new line of treatment and those with ideal formulary coverage.
Haskins has amassed more than 30 years of agency experience as a creative leader in healthcare marketing.
Jones returns to the UK to lead EMEA creative team, calling Klick ‘the agency to watch’.
Experts discuss technologies that are having the biggest influence on audience intelligence and engagement.
Generative AI is poised to reinvent life sciences, leading to profound changes in health care.
To kick-off the campaign, Real Chemistry and the American Cancer Society will hold an outdoor “Miracle on 32nd Street” snowfall event on Tuesday, Dec. 19 at the New York City Hope Lodge, located at 132 W. 32nd Street in Manhattan.
Former Accenture Song and WebMD executives join network to further commitment to data and the link to actionable insights.
The strategic elevation reflects the agency’s commitment to advancing their data-driven initiatives and ensuring the highest standards across both privacy regulations and data governance.